Today's high performing businesses must have the ability of constantly innovating, leveraging creativity and managing technology. The first module of the course provides an introductory overview of what creativity and innovation are, of how creativity and innovation can be managed and enhanced in organizations, and how various tools and methods can be used in order to enhance creativity. The second module provides an in-depth analysis of the role of technology as a contemporary strategic imperative and the impact of innovative activities on corporate strategy and especially international strategies. Special emphasis is placed on the developments in the internal and external environment of firms, the innovation strategy, the R&D process itself and the management of knowledge workers. Overall, the course will help students understand what it is that makes innovative firms different from "ordinary” firms and familiarize them with the contemporary managerial challenges towards the effective leveraging of creativity, innovation and technology.